Sean McCrystal is new Group Marketing Director

31/08/2022

In July, Wescom Group appointed Sean McCrystal as Group Marketing Director for the Marine and Defence pyrotechnic signalling businesses.

Sean has been working in marine channel marketing for over a decade, most recently for the marine safety electronics company McMurdo Limited. Before McMurdo, Sean worked in marine security and technology businesses both in the UK and in Europe.

Much of Sean’s work has been around brand and product development, product introductions and creating engaging materials for channel partners and search and rescue groups, to support better understanding of product capabilities and highlight recent technological innovations.

Sean says, “Product knowledge is key to creating engaging marketing materials, and I look forward to working closely with Wescom Group’s highly experienced marine sales, marketing and product management team to learn more about the product range and our customers’ needs.

“It’s an exciting time to join Wescom Group. My focus is on continuing to reinforce and highlight the unique lifesaving capabilities of pyrotechnic signals in search and rescue while supporting our fantastic channel network. It’s a privilege to work with brands of the calibre and reputation of Pains Wessex and I look forward to meeting many of our customers in person at the exhibitions in Southampton, Hamburg and Amsterdam.”